Vault
Swipe my research process to truly understand your audience (without sticking CCTV inside their head), so you can write high-converting copy
Wouldn't it be amazing if you could actually know the thoughts inside your target audience's brain instead of guessing or winging it?
To assume anything about your audience is to make an ass out of you and me. But the overwhelm you feel when trying to figure out why your customers sign up your freebies, get on your email list or buy your products is cruuuushing.
But with Voice of Customer Vault, I'll give you my exact process behind my clients' high-converting launches, along with the templates, examples and assets you need.
to speed up your process
The exact survey questions I ask audiences, so you don't need to guess
Trainings for each step of the process
My coveted messaging spreadsheet so you can organise everything in a simplified way (& get my suggestions in case you hate spreadsheets)
Over-the-shoulder walkthrough of my review mining process (which blows minds every time I share it)
The questions I ask on customer interviews to get beneath the surface ;)
A super quick mindset tip to get you in the zone to crush this work
I'm unlocking my Vault to give you everrrything I use to uncover the thoughts people have when they think noone is listening.
You get instant access to the exact process
I've used to write messaging that converts:
Sales pages converting at 13% on cold traffic
Increase sales page conversions by 64%
webinar funnel converting at 5%
Even if you think you already know your ideal customer...
Bite-sized trainings, so you can get straight to business
Transcripts, closed captions and video trainings, so you can devour the content however you learn
Lifetime access to every training, document and examples you need
A LIVE Q&A to answer all your burning questions
Summit All Access Passes
1:1 Coaching or Strategy Sessions
Anything and everything else
Don't guess what to say...I'm giving you my favourite questions that I ask to dive deeper into the brains of my ideal customers.
My Message Vault (coveted by fellow launch copywriters) will help you organise your client research in one, easy place, so you can ditch the 20 tabs in your Google Chrome.
Honed by my six years as a trained journalist and interviewing 100s of people, I'm giving you BEST tips to help you get the most out of your customer interviews (so you can ditch the sweaty palms).
Working with Nicola was SO awesome. She did so much research and digging through our course, interviewed previous buyers and those who didn't end up buying and provided so much incredible detail in the process that we were able to DOUBLE our sales goal for the launch! If you want someone to help you go the extra mile, Nicola's your girl!”
“Nic is the type of in-depth researcher, copywriter, and former journalist who asks the right questions, digs deep into a story, and can persuade a buyer to take action. That’s why I hired her to work on one of my biggest launches recently. And she totally delivered. We had our most successful membership launch to date.
I'm a HUGE Nicola Moors fan and recommend her 10/ 10. She was the copy coach inside my Done In A Day coaching program, created sales page templates, and spoke at two of my conferences - and was one of our top speakers.
Hey, I'm Nic!
I'm a launch strategist and copywriter, who writes profitable & high-converting evergreen and launch funnels fuelled by data, research, her client’s personality, and a ton of advanced conversion strategies.
Generating results like:
Increasing sales page conversion rate by 68% by tweaking the messaging and adding in her client’s voice
A 13% conversion rate on warm and cold traffic for a sales page
Up to 85.4% open rates on launch emails
Banking a $246K week for a $897 course (and this client has used this copy multiple times since then)
Enter your bullet points here..
- How much time will this take me?You'll need less than an hour to go through the video trainings - I've designed them, so you can speed through them fast. Everything else inside is designed to speed up your time, including plug-and-play survey questions, which you can copy & paste inside your chosen survey platform.
- Do you have a guarantee on the Voice of Customer Vault?I’m convinced Voice of Customer Vault will give you all the resources you need to understand your ideal customers. So I’m giving you a full 14 days to test drive.
- Who should I contact with any specific questions?Contact me (Nicola) at hello@nicolamoors.com and I’ll send you my thoughts.
- Can I re-sell the Voice of Customer Vault?No, you do not have permission to resell the Voice of Customer Vault in any format. I own the copyright.
While the Messaging Vault spreadsheet may be used with clients, you do not have permission to share the spreadsheet with clients.
Feel relaxed you've got a set-it-and-forget-it way to collect your customer responses so you can update your messaging whenever you need to
Write messaging you can't wait to share because you know it will resonate (and stop wondering if your next launch will flop)
Stop winging it and pretending to GUESS what your customer wants (because it's not that obvious)
Enter your bullet points here..
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Contact information
Hi, Nicola Moors here, I am so excited that you are planning to purchase my self-study course, Voice of Customer Vault. Before you buy the course, there are a few things you need to know about what you are purchasing, what you can expect and the support you will get from me. Please read the terms below and if you have any questions once you’ve finished please do not hesitate to get in touch and I would be happy to chat further.
Nicola
The terms and conditions set out below apply to your purchase of the self-study programme, “Voice of Customer Vault” offered by Moors Marketing Ltd. Please read them carefully as they affect your rights and liabilities under law and set out the terms under which Nicola Moors (“I”, “me” or “my”) provide services to you, as purchaser of the Voice of Customer Vault. These terms are subject to any rights you have under consumer law to which I am bound to and which cannot be waived.
Course Outline
Voice of Customer Vault is a self-study course which teaches you the exact process I use to research my clients’ customers.
Course Specifics
Following successful purchase of the bundle, you will receive access to pre-recorded trainings and transcripts, downloadable worksheets and a messaging spreadsheet. You are buying a pre-sell of the course, it will be delivered on June 22.
You will then have the opportunity to work through the course material in your own time. The course provides strategies to help you set intentions for your future.
The course has been tried and tested by individuals who are over the age of 18 and from This is a personal course for you to complete entirely at your own speed. For best results it is recommended that you under-take each module separately and allow for a short period of reflection in between each module.
Whilst I have used this process to create high-converting launches for my clients, it is not possible to provide any guarantees that you will experience any specific results. Failure to complete the self-study materials will limit your ability to benefit from the information provided and will significantly limit any results. The course is not bespoke and includes general advice should you feel that you need additional support, such as 1-on-1 support, that can be provided separately.
It is not intended that you will finish the course with a complete and detailed messaging strategy for your business or clients. Voice of Customer Vault provides strategies and methods to help you research your ideal customer. It is your individual responsibility to apply what is shared and taught in the course to your personal circumstances both during the course and afterwards. Each individual is unique and their starting position and commitment to the course is unique to them. The aim is that following completion of the course you will have new information, strategies and techniques and have been able to research your ideal customer.
Please be aware that the course is delivered entirely in English and translations are provided for videos.
Payment Terms
The cost of the programme is £9. This is a one-off payment and all purchases are final. (Please see below for details about refunds).
Support
The aim for this course is that you should be able to access the course material with ease. Should you require any technical support in respect of your PDF download or accessing the pre-recorded videos then I am happy to help you to get up and running. Please email hello@nicolamoors.com and you will receive a reply between Monday to Friday from 9am until 5pm BST. I aim to respond to you within 24 hours if you email during those hours (excluding bank holidays).
Once you have finished going through the course material you may wish to work with me further. I am a launch strategist and copywriter, specialising in creating profitable funnels for my clients while writing with their personality and voice. If you would be interested in hearing how we can work together further then get in touch by email hello@nicolamoors.com. Please be aware that additional charges will apply to any one to one coaching provided.
If you’re not looking to work together just yet but you’d love to hear more then come and say hi on Instagram @nicolamoors
Privacy and Confidentiality
Your privacy and protection of your personal data is important to me. I will keep your personal data confidential and will never share it with unconnected third parties. Your payment information will be processed by a secure third-party processor. I will be provided with your email address and name but never be provided with your financial information.
For more detail on how we manage your data you can view my/our privacy policy here: www.nicolamoors.com/privacypolicy
Refunds and Cancellation
You have 14 days from the date of purchase to request a refund.
Should you consider that the digital download is faulty for any reason then please confirm so immediately and a further copy will be provided. Should you have any concerns or questions please contact me on hello@nicolamoors.com
Intellectual Property
You will be provided with course materials. At all times, even following purchase, the intellectual property rights and copyright connected with those materials remain with me, Nicola Moors Copywriting Limited. You have the right to use the materials as learning tools but you are not permitted to duplicate, imitate or provide copies to third parties whether for free or as part of a sale.
Feedback and Complaints
If you have any feedback about the course please do share it with me. It is always great to receive words of praise and also helpful to get constructive comments. I really hope that you love this course as much as I do but if you would like to make a complaint this should be made to made in writing to hello@nicolamoors.com
General
Throughout the programme, Voice of Customer Vault, Nicola will be available by email Monday to Friday between 11am to 5pm BST. Nicola Moors will respond as soon as possible and within 48 hours during the hours stated.
I intend to rely on the written terms set out in these terms and conditions in respect of the course delivered to you. These written terms shall constitute the entire agreement between us.
If any provision or part-provision of these terms and conditions is or becomes invalid, illegal or unenforceable, it shall be deemed modified to the minimum extent necessary to make it valid, legal and enforceable. If such modification is not possible, the relevant provision or part-provision shall be deemed deleted. Any such modification or deletion shall not affect the validity and enforceability of the rest of these terms and conditions.
These Terms are governed by English law. The Courts of England & Wales have exclusive jurisdiction over any matter and proceedings arising out of your purchase of the course.
Payment information
Your purchase is 100% guaranteed with a money-back guarantee
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